Home Speaking Biography Bookings Live Courses Sign In

Internet Marketing 101 - Pay Per Click Training Course

PPC Training Course - Learn to use Google Adwords, Yahoo Search Marketing

Web 2.0, a term coined by O'Reilly Media in 2004, refers to a perceived or proposed 2nd generation of Internet-based services such as social networking sites, blogs, wikis, communication tools, and folksonomies that emphasise online collaboration and sharing among their users.

In a nutshell, Web 2.0 is centered around socialisation on the web. Sites like MySpace, Facebook, Squidoo and Twitter aim to improve mass communication, information sharing and building groups of friends online. To learn more about Web 2.0, Sign up now, it's easy - and free!

	Video #1: What is Pay Per Click Advertising?
	Video #2: The Advantages of PPC
	Video #3: The Dangers of PPC
	Video #4: Main PPC Networks
	Video #5: Secondary PPC Networks
	Video #6: What Can You Do With PPC?
	Video #7: Signing Up For Google Adwords
	Video #8: Getting Familiar With Adwords
	Video #9: Creating A New Campaign
	Video #10: Creating Your Ad
	Video #11: Limitations On Ad Copy
	Video #12: Understanding Google's Ad Scoring
	Video #13: Choosing Your Keywords
	Video #14: Gauging Results With The Traffic Estimator
	Video #15: Keyword Match Types
	Video #16: The Advantages Of Negative Keywords
	Video #17: Setting Your Budget And Bids
	Video #18: Understanding Ad Groups
	Video #19: Understanding The Content Network
	Video #20: Tracking Sales Conversions
	Video #21: Tweaking Your Campaigns
	Video #22: Advanced: Finding Customers In "Buying" Mode
	Video #23: Advanced: Writing Killer Ad Copy
	Video #24: Advanced: The Power Of Secondary PPC Networks
	Video #25: Conclusion